Summer Rayne Oakes for Fair-Trade Label, LOTUS by LOA
Published Tuesday, June 05, 2007 by SROmgmt | E-mail this post
Summer Rayne Oakes for a new fairtrade fashion and home decor label, LOTUS by LOA.
The League of Artisans (LOA) works with eight cooperatives in India to create sustainable livelihoods for their artisans. Some of the techniques range from silk weaving to the ancient art of Kalamkari, a hand-painting technique that is over 3,000 years old.
Over 20 million artisans in India work in the handicrafts sector. Most of them live below the poverty line and in the county’s most remote areas. They are forced to sell their crafts through middlemen, and often earn less than 5% of the end price of their goods. League of Artisans ensures that the artisans are getting paid a fair wage and are helping preserve ancient techniques in the process.Check out the LOTUS brand here.
Labels: fair trade fashion, fairtrade, League of Artisans, Lotus by LOA