Oakes talks to Christian Science Monitor on Fair Trade & Style
Published Monday, March 27, 2006 by SROmgmt | E-mail this post
In CS Monitor's March 27, 2006 issue, Summer Rayne Oakes talks about purchasing decisions in the editorial, Teens Try to Change the World, One Purchase at a Time. It discusses how an overwhelming number of youths 'vote' for fair trade, conservation, and natural foods with their dollars - but convenience, price, and style are also a consideration, depending on what they are buying.
Concerns of today's youthful food shoppers seem to reflect in some ways the idealism that inspired prior generations to join boycotts in solidarity with farm workers. But today's efforts are distinct in that youthful consumers say they don't want to make sacrifices. They want high-quality, competitively priced goods that don't require exploitation of workers or the environment. They'll gladly reward companies that deliver.
One activist who shares this sentiment and hears it repeatedly from her peers is Summer Rayne Oakes, a recent college graduate and fashion model who promotes stylish Fair Trade clothing.
"My generation has come to terms with the fact that we're all consumers, and we all buy something.... So if I do buy we must ask ourselves what are the consequences? Who am I affecting on the planet? And what am I affecting on the planet?"
The Christian Science Monitor has a newspaper circulation of 59,000 and over 1.4 million unique visitors to its website a month.
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